Understanding that former practices of growing cannabis were (and still are) responsible for an immense environmental impact due to power consumption, water usage, and pollution of wastewater, the question of sustainability has become an exceptionally topical issue. With a shocking amount of electricity used to support the commercial growing industry across the United States, the costs of maintaining a homegrow can also be expensive for growers. Many growers are becoming more concerned with caring for the plant and a few marketing trends of sustainable growth are helping to change the mood.
One of the most noticeable changes was a series of debates regarding the merits and flaws of outdoor and indoor growing. As legal cannabis markets mature, the more growers join the market. It basically means that the bottom line of running a business gets pinched due to increased competitiveness in the field, whereas growers slowly but surely look forward to cutting expenses and unnecessary facilities responsible for pollution or power use.
Some of the most innovation-driven trends that shine bright right now are light-emitting diode (LED) lights, computer-controlled cooling, and advanced ventilation systems. For outdoor growing, some farmers have introduced a modern growing technology called a “closed-loop.” Some individuals are more prone to growing cannabis in AeroGarden, while others are trying to discover and re-invent organic growing methods used in other industries. It seems that an overall thrive for cutting an environmental impact of cannabis growing coincides with dozens of marketing trends of “going green” and reaching “sustainability.”
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