Those behind one of Canada’s first legal outdoor cannabis growing operations refuse to criticize their multimillion-dollar high-tech greenhouse competitors, but they’ll happily point to what makes their pot different and special.
Part of it is the direct sunlight fuelling the growth, the fresh air from the constant breeze blowing in off the adjacent Lake Erie shoreline and plants placed individually by hand into the ground and grown in naturally amended rich soils, say the folks at Mariwell.
“We pride ourselves in being natural,” said master grower Brendon Dittmer. Located on the Talbot Trail east of Leamington, Mariwell boasts of “environmentally friendly cannabis.”
The outdoor season is shorter (eight months versus year-round indoor growing) but the production cost is also a fraction of what it is to keep those industry-dominating $100-million-plus greenhouse operations humming. And with the sun as its only light source, Mariwell will likely never have to confront neighbourhood complaints of its operations artificially lighting up the night skies, like those in Leamington and Kingsville to the west.
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