Pure Sunfarms introduces new brand with exotic and unique genetics

Pure Sunfarms further expands its brand portfolio by introducing Soar, a cannabis brand designed to deliver an elevated cannabis experience with limited quantity batches of exotic and unique genetics that are hand-harvested, hang-dried, and hand-detailed.

Soar offers dried flower that is thoughtfully selected, thoroughly tended to, and carefully sorted to ensure only the best buds make it through to each finished 7g package. Based on the expression of cultivars and their distinctive aroma profiles, each strain is reviewed and assigned to an aroma collection—citrus, cake, fruit or gas—which plays an important role in understanding the cultivar and potential experience, and allows the consumer to choose the strain that appeals to them most.

“Soar is joining our family of brands, which includes our BC grown flagship brand, Pure Sunfarms, and our newly introduced, bulk-sized value brand, the Original Fraser Valley Weed Co.,” says Mandesh Dosanjh, President and CEO, Pure Sunfarms. “The Soar brand complements the portfolio by offering select cultivars chosen for their unique characteristics, hang-dried and presented through our aroma collections for an elevated dried flower experience. We’re excited about our newest addition to round out our offerings for the Canadian cannabis consumer.”

Soar’s initial limited batch offering includes 7g packages of:

Pineapple God (Potency: 22-28% THC, Aroma Collection: Fruit): High-THC indica-leaning Pineapple God is one of Soar’s fruit-aroma cultivars. This plant offers stacked colas of sticky green, pink and purple buds with exotic aromas of tropical fruit from the dominant terpenes: caryophyllene and humulene. Pineapple God is a potent God Bud cross with aromatic Black Cherry Punch.

Cherry Do-Si-Dos (Potency: 22-28% THC, Aroma Collection: Fruit): A high-THC indica, Cherry Do-Si-Dos is part of Soar’s fruit collection, showcasing uncompromising flavours that are equal parts floral, fruity, and funky. A cross that shares a lineage with the dank Dosidos, it produces dense and dark, trichome-abundant buds.

Alien Fuel (Potency: 20-26% THC, Aroma Collection: Citrus): Part of our citrus aroma collection, Alien Fuel is a potent, hybrid strain featuring an attractive pale green flower with purple tips, frosty buds with short bright orange hairs. A cross of high-octane Jet Fuel Gelato and the potent Pacific Northwest genetic MAC 1, its flowers deliver a balance of citrus and herbal aromas from the dominant terpenes of caryophyllene and linolool. 

Soar products will be available in Alberta starting November 11, and in Ontario and BC in the weeks following.

For more information:
Pure Sunfarms

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