Illegal market's share continues to decline

Canadian Cannabis Survey finds more people bought legal product in 2022

The Government of Canada’s annual cannabis study has found that the adoption of legal products continues to grow.

The results of the 2022 Canadian Cannabis Survey were released last month. It found that a greater proportion of respondents reported a legal source as their usual source of cannabis compared to 2021, with legal storefronts being the most common source since 2019. A smaller proportion reported illegal storefronts and illegal online sources in 2022 compared to 2019.

The proportion of those who purchased cannabis in the past 12 months from a legal storefront did so 61% of the time, according to the survey, up from 53% in 2021. Only 2% said they purchased products from an illegal website, 1% from an illegal dispensary, and 1% from a cannabis dealer.

An October survey conducted by Research Co. and Glacier Media found similar results. That survey found that 48% of respondents said they had purchased cannabis at a legal retailer, up from 38% in 2021. That survey also found that only 15% of respondents said they had not bought any cannabis from a legal retailer in the past year, down from 20% in 2021.

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