A provincial pilot to build a cannabis tourism trail in B.C. has a Kootenay focus as one of the two proposed legs of the project.
Selkirk Innovates and the Craft Cannabis Association of B.C. (CCABC) have submitted an application for funding — under the REDIP Economic Diversification stream — to complete the project to focus cannabis tourism on two key and historical areas: the Kootenays and the Cowichan Valley.
Entitled Building the B.C. Cannabis Trail, the goal of the pilot project is to build the foundation for a cannabis tourism trail in the two regions, as modeled after the successful B.C. Ale Trail, which can then be expanded to other regions of B.C.
“Given the relatively new legal cannabis economy in B.C. and the ongoing intricacies surrounding cannabis marketing and branding policies, the Cowichan Valley and Kootenay regions have not yet formalized cannabis tourism,” wrote Tracey Harvey and Sarah Campbell of Selkirk Innovates in a letter outlining the project.
Read more at rosslandnews.com