Tyson 2.0 announced its further expansion into Florida and Illinois with Verano. This collaboration marks a significant milestone as Tyson 2.0 expands its footprint in Florida and Illinois, two of the most dynamic cannabis markets in the United States.
"We are thrilled to join forces with Verano, a leader in the cannabis industry," said Mike Tyson, co-founder and chief brand officer of Tyson 2.0. "This partnership represents a major step forward in our mission to deliver exceptional cannabis experiences to a wider audience. With Verano's unparalleled industry knowledge and resources, we are in position to make a significant impact in Florida and Illinois."
Tyson 2.0 will leverage Verano's extensive network and operational expertise to broaden its saturation of Florida and Illinois markets. Verano's state-of-the-art cultivation facilities and well-established dispensaries – MÜV (Florida) and Zen Leaf (Illinois) – will play a crucial role in scaling Tyson 2.0's impact, ensuring that cannabis enthusiasts in these key markets can access the premium products that define the brand. Tyson 2.0's Mike Bites edibles are now available in both markets. Additionally, vape cartridges are currently available in Illinois with plans to launch in Florida later this year.
Verano founder and CEO George Archos echoed Tyson's enthusiasm: "Partnering with Tyson 2.0 is a fantastic opportunity for Verano, and we are excited to support their expansion into Florida and Illinois. Together, we will elevate the cannabis experience for consumers in these key markets."
"Our continued partnership with Verano marks a pivotal moment for Tyson 2.0 and our mission to elevate the cannabis experience for consumers across the nation," said Adam Wilks, CEO of Carma HoldCo, parent company of Tyson 2.0. "By joining forces with a respected industry leader in Verano, we're not only expanding our presence in Florida and Illinois, we're also setting the stage for unprecedented growth and innovation for the Tyson 2.0 brand. We're excited about the potential this partnership holds and look forward to working closely with Verano to reach more consumers, introduce new products, and further establish Tyson 2.0 as a dominant force in cannabis markets across the U.S."
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