Cannabis is renowned for its pungent aroma. But its unmistakable scent has complicated the lives of many stoners because of harsh parents, landlords, and cops. But the days of creating DIY sploofs and odor-proof storage jars may well be behind us thanks to a Canadian company that's invented a new way to keep cannabis odor-free.
Ontario-based cannabis startup CannabCo just announced PURECANN, a technology they claim “greatly reduces” the odor of cannabis when it is burned, and makes the aroma of stored dry flower “virtually undetectable.” This technology was originally invented solely for the medical marijuana market, but CannabCo CEO Mark Pellicane noted that “when we saw the technology in action and the end result, we realized there were a number of potential markets associated with the use of PURECANN.”
"There are no third-party gadgets, or devices on the part of the user, the end result is pure cannabis that doesn't smell,” Pellicane explained. "A woman can carry cannabis in her purse without having the odor concentrated or leaking out in her handbag. A number of users, and people that are around cannabis smokers, complain about the smell, especially in enclosed areas, condos, and apartments, and this technology addresses those concerns."
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