US (MT): State updates proposed rules on MMJ advertising in response to providers' feedback

Montana regulators have adjusted their proposed new rules for medical cannabis advertising, in response to comments and concerns from cannabis providers.

In July, the Montana Department of Revenue released rule proposals intended to implement House Bill 249, a state law approved earlier this year that allows some online advertising for cannabis businesses. However, many providers objected to the original plan, saying the regulations were too restrictive and would make it hard for them to keep their businesses growing.

On Wednesday, the department announced it was amending the rule proposal after reviewing public testimony. The updated rules would clarify that a provider “may promote its business and market its brand but may not advertise cannabis or cannabis products except in electronic advertising.”

The new proposal would remove several of the original provisions, including one that would have limited the size of outdoor signs and required them to include disclaimers about the risks of cannabis use, and another that would have prevented medical cannabis businesses from sponsoring charitable events.

Read more at ktvh.com


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