GreenTech making a comeback

In Amsterdam, the GreenTech took off yesterday for its first "real" edition since summer 2019. Allegedly, the organization set the bar at 13.000 visitors. Halfway through there is no way of saying these numbers will be reached, but after only the first day many companies already report seeing and meeting many customers and prospects.

Joel Fuzat and Thomas Larssen ready to meet visitors at the ALPS booth

Therefore, GreenTech can be pleased with current developments. Last year, it endured some criticism for pushing through an edition that could by no means equal the experience of any of its previous editions. Due to the then-applicable covid travel restrictions, the organization choose to hold a combined Live & Online event. At the same time, people seemed to agree on the fact that 'normal' major international mass events like the GreenTech might be something of the past. However, that apparently has become the past, and events like the GreenTech seem to have picked up the pace, again.

Mahmoud Hanachi of Dutch Passion

With the exception of China, and probably also Russia and Ukraine, visitors come from all over the world. People involved in the floriculture business often combine their visit with the FlowerTrials, which is held simultaneously in various locations between the Netherlands and Germany. 

The Biobest team: Fonny Theunis, Sam SG Gui, and Dylan Bondt

Juan Francisco Moreno and Javier Huete Lázaro were nice enough to take some time for a quick picture in between talks at their busy stand

We try to cover as much as possible, stay tuned for more photos & reports!

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