Top 5 skills to succeed as a Cultivation Manager

Maggie McGregor joined Cresco Labs a little over four years ago during its infancy stage and saw them advance into the company they are today. "Getting my foot in the door as an entry-level cultivator, I worked hard to hone my knowledge and advanced through numerous roles, eventually landing the Head Grower position for the entire operation at Cresco's Joliet, IL, location. Now, I work in Business Development at Trym. I thought I'd share my two cents of what it takes to work your way up to a leadership role in cultivation in such a cutthroat industry."

"I can't stress enough how new this industry is and how quickly things can change. Some states allow licenses to come online slowly so as to not over-saturate the market. Others rapidly approve licenses, causing an influx of operators and oversupply in the market. Either way, cultivation businesses must adapt to the fluctuations in market demand and sales, forcing them to make decisions rapidly on the best course of action for their business," says Maggie.

"In our ever-evolving industry, it's important you take advantage of flexibility around change and suggest new techniques to help the company grow. This will help you stand out from the rest and shows you're helping to better the company. New tools and processes, like the incorporation of technology, will help pave the way to better standards and production. Adaptability will set you up for success and upward mobility in your career."

High technical aptitude
"Technology is a prominent part of our daily lives, and all companies incorporate technology into their businesses at some level. The cannabis industry is no exception to technological innovation. Once a cultivation site hits a certain threshold of capacity, implementing various software solutions is a must. Any manager or leader must understand how to navigate and drive adoption of the new tech."

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