Eden Pharma announces the appointment of Mike Parker as Chief Operating Officer and director to the board. In this role, Parker will develop business models, execute new strategies and lead the company's marketing and finance functions.
Having worked within the cannabis, medical tech, and agricultural industries, Mike Parker brings over a decade of experience. As a consulting practitioner, he specializes in optimizing business models, situational awareness, and value propositions for new and incumbent players in the nascent CBD and Medical Cannabis industries. He has led and advised billion-dollar companies, including Big Tobacco, Heavy Industries, and entrepreneurs.
"I am more than delighted to take on the role of COO at Eden Pharma," says Parker. "The opportunity laid out in the vision of Martin Booth and the company is immense for the cannabis industry. It pleases me greatly that the world will be able to see what benefits African-grown cannabis can offer, how the company will be able to create new products and value for partners everywhere."
An expert in emerging markets and business development, Parker is skilled in project management, sales process development, and team building. Having lived and worked in five countries, Parker is also experienced in entrepreneurship with a strong multicultural background. His primary entrepreneurial focus is on Medical Cannabis, Renewables, Defence, and Continuous Improvement.
Parker continues: "Having traveled Uganda extensively in a past role, as well as working early within the UK Cannabis space, both experiences should position me well to execute the responsibilities this post holds. I remain tremendously excited to take on this role and for what the future brings."
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