For over a decade, the 42 Fast Buds logo-a bold cannabis leaf paired with the number 42-was much more than a design for the company. For them, it was a symbol of rebellion, innovation, and commitment to the cannabis movement. But times have changed, and so has the world around us. Now, 42 Fast Buds is entering a new chapter with a reimagined visual identity.
Why the change?
While the cannabis leaf has always represented the culture, it has also brought unintended consequences. In several countries, wearing a logo with a visible cannabis symbol can result in serious issues-from being stopped by authorities to, in extreme cases, arrest for what's considered "drug propaganda." Members of the 42 Fast Buds team have personally experienced this, and it was time to act.
Social media added fuel to the fire. Over the years, accounts were shadowbanned, content was flagged or removed, and reach was throttled-all because of the imagery tied to our logo. For 42 Fast Buds, the message was clear: it was time to evolve.
The new logo is more minimalist and discreet, it represents the philosophy of "if you know, you know." Those who are part of the community will recognize it instantly. Those who aren't-won't.
The logo also introduces a twist, literally. The numbers are flipped upside down, symbolizing how 42 Fast Buds has consistently challenged norms and pushed boundaries in cannabis breeding.
The updated design is made to be worn with pride, in signature styles: off-white on black, black on off-white, and always upside down.
For more information:
42 Fast Buds
fastbuds.com/