Village Farms International has launched 10 new product offerings in the Netherlands through its wholly-owned subsidiary Leli Holland.
Valentine Vaillant, Head of Global Growth Strategy at Village Farms commented, "The Dutch market has a celebrated history of consumption and culture synonymous with cannabis, and we're proud to now offer some of the most dynamic and consumer-driven categories in the regulated program. By applying our learnings in other markets and building on our local expertise, our Dutch team has been able to introduce innovative formats that respond directly to existing consumer behaviors, while also introducing new options that enhance convenience, quality, and choice."
Village Farms announces the development and launch of several new product offerings in the Netherlands, expanding its portfolio within the regulated market. New introductions include Leli's Blunt, a distinctive 1.4g pure cannabis blunt rolled in blunt paper and currently the only blunt available in the regulated Dutch market, as well as Apollo 13 Infused Spliffs, a 1.4g infused mixed pre-roll containing tobacco and cannabis, finished with a homemade kief-rolled cone to enhance potency and flavor. The lineup also features Cosmic Hash Spliffs, a 1.3g hash-forward product made with tobacco and hash to meet strong, established demand for hash-based pre-rolls, and Strain-Specific Single Spliffs, a 1.2g traditional mixed format offered in four distinct SKUs showcasing different cannabis genetics for strain-specific experiences.
Additional offerings include Dogwalker Pre-Rolls, a convenient on-the-go format of three 0.5g pure cannabis flower pre-rolls that provides flexibility and portion control for consumers seeking a tobacco-free option. The portfolio is rounded out with Grutte Pier Reserve Spliffs, a larger 1.4g mixed pre-roll designed for extended sessions and sharing occasions, and Leli's Blend Spliffs, a 1.4g balanced mixed format tailored to traditional Dutch consumption preferences.
Valentine Vaillant concluded, "As the Dutch market continues to evolve, we believe thoughtful product innovation will be critical to demonstrating how a regulated supply chain can better serve consumers and help eliminate illicit market activity. Our product portfolio is a clear example of how global expertise can be successfully localized for the Dutch market."
For more information:
Village Farms International Inc.
www.villagefarms.com
