New Frontier Data, a data analytics company, has estimated that Mexico's legal cannabis sales could reach US$2.1 Billion within four years of retail market launch. They will present their findings during the CannabiSalud Business & Investment Conference taking place November 18-20 in Cancun, Mexico. The three-day event focuses on business and investment opportunities emerging from Latin America’s industrial, medical, and adult-use cannabis industries, all with an emphasis on Mexico’s potential market and its expected importance for the entire region’s cannabis markets.
In her presentation, 'Cannabis Industry Global Trends: Spotlight on Latin America and Mexico', Giadha A. DeCarcer, Founder and Executive Chair of New Frontier Data, will present the latest data on current and emerging cannabis opportunities both globally and in Latin America, providing critical context as Mexico’s legal cannabis market begins to take shape and serve as a bridge between North America’s mature cannabis markets and the budding markets across Latin America.
“It is critical Mexico establishes its framework for legal medical and adult-use cannabis with an eye on opportunities for tomorrow’s global cannabis trade," said DeCarcer. “Mexico is uniquely positioned to serve as a bridge between the mature North American cannabis markets and the nascent markets coming online throughout Latin America. With large domestic markets, strong public interest and support, and low production costs, there is plenty of room for rapid growth in Latin America at the expense of its $12 billion illicit markets.”