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Metrc announces tracking deal with the government of the US Virgin Islands

Metrc announced a new contract with the Government of the U.S. Virgin Islands (GVI) to support the regulation of its medical and adult-use cannabis markets.

"Governor Bryan and the U.S. Virgin Islands government is committed to building the best cannabis regulatory framework possible, and we are honored to pioneer the territory's inaugural track-and-trace program," said Michael Johnson, CEO at Metrc.

Metrc's robust track-and-trace platform provides transparency to ensure regulatory compliance, help combat the illicit market, and safeguard the health and well-being of U.S. Virgin Islands patients and consumers. The Metrc system enables licensed operators to track all activities related to cannabis plants and products, including origin, testing results, handling, and chain-of-custody information, through the company's unique RFID tracking model and software-as-a-service (SaaS) system; this information is then easily accessible to regulators. Metrc facilitates unparalleled market security by leveraging RFID technology, the strongest means for tracking regulated products at a granular level. In the event of a recall, Metrc's traceability features allow regulators and businesses to pinpoint affected product for targeted and timely actions, while its data infrastructure streamlines communication of essential information among government, industry, and the public.

"Metrc is the ideal partner to work with the OCR to institute a streamlined seed-to-sale tracking system for our medical and adult-use cannabis supply chains," said Joanne Moorehead, Executive Director of OCR.

Additionally, licensees will have access to the newly launched Metrc Retail ID functionality. This provides businesses with the option to generate QR codes for item-level identification and allows consumers with a smartphone to scan and access product information such as origin, authenticity, lab results, and more. In addition to providing transparency benefits for consumers, Metrc Retail ID reduces waste by eliminating the need for secondary labeling and acts as an inventory identifier through point-of-sale.

GVI legalized medical cannabis in 2019 when Governor Albert Bryan signed the Medical Cannabis Patient Care Act. The Cannabis Use Act to legalize adult-use cannabis was then passed by the territorial legislature in 2022, which Governor Bryan signed into law in January 2023. The Office of Cannabis Regulation (OCR) is the GVI regulatory body tasked with overseeing the territory's market.

The announcement marks Metrc's second partnership with a U.S. territory and island, having worked with the government of Guam since November 2021. The company holds exclusive government contracts in every region of the U.S, and while these areas have diverse regulatory frameworks, each jurisdiction shares the common goal of ensuring safe legal cannabis markets. Metrc will continue to partner with these markets to provide a data solution that streamlines compliance, protects the public, and builds trust in the marketplace.

For more information:
Metrc
[email protected]
metrc.com

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