As the global CBD and Cannabis market continues to try and raise the bar on consistency, quality, and efficacy, Purity-IQ is partnering with Blue Sky Hemp Ventures; a hemp company seeking certification in the Cannabis Authenticity and Purity Standard (CAPS).
"We are excited to officially welcome Blue Sky into our CAPS program, the first licensed hemp producer in Canada. By successfully implementing the CAPS authenticity identity management system (AIMS), Blue Sky will undergo third-party verification from SGS Canada, which will certify their two sites and CBD products. This will be based upon the company's ability to meet good agricultural and manufacturing requirements, combined with meeting Purity-IQ's innovative science requirements for product certification. We are confident that by successfully achieving CAPS certification, Blue Sky will gain access to new markets by providing scientific evidence that they are consistently producing and differentiating their brands from their competitors", states Paul Valder, Co-founder and Chief Technical Officer, at Purity-IQ.
The scientific technology underpins the CAPS certification program, which captures detailed genomic (DNA) and metabolomic (NMR; Nuclear Magnetic Resonance) data and develops proprietary insights/assets into the diversity of cannabis and hemp cultivars. Purity-IQ and the CAPS program focus on validating NMR technology for use in the Cannabis industry. NMR enables the industry to not only identify their unique product properties but also measure the consistency of metabolite fingerprints through batch-to-batch testing. "The use of NMR technology makes sense for these complex plants, which are made up of many unidentified compounds. NMR provides a broader analysis than routine, targeted analytical chemistry and is a more cost-effective approach than other conventional testing methods. Not only do you see the specific compounds, but you also see a wide-ranging metabolomic profile of compounds associated with that product. In collaboration with the NHP Research Alliance at the University of Guelph and German-based Bruker Corporation, Purity-IQ continues to further develop the applied technologies already proven in the honey and wine industries, by now also enabling industry to apply them to the cannabis and hemp sectors", says Valder.
"By registering for the CAPS certification program and applying the required technology with our own input biomass, we are able to compare the lot-to-lot consistency of the input product we are running in the extraction. We envision this technology to become the gold standard for CBD authentication - like an Organic Certification. This will go a long way towards building consumer confidence," says Andrew Bailey, Head of Grower Relations, Blue Sky Hemp Ventures.
Cannabis consumers are looking for consistency and want to ensure that they will receive the same product and experience every time they purchase that product. It is of even greater importance for medical use if a person is reliant on that product to relieve any number of health-related issues. Consumers need to be confident that the product is going to perform the same way every time.
Baily concludes that "We know what CBD is capable of, but not all cultivars are created equal. Like any developing industry, we need to gain trust from our partners and consumers to secure the future of this industry."
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